Your DIY Website Might Be Costing You Thousands - Here's How to Fix It
- Megan Barker
- Aug 7
- 2 min read
Let’s rip the Band-Aid off: your DIY website might look “fine” - but “fine” doesn’t get you high-paying clients. It doesn’t make you stand out. And it sure as hell doesn’t make you money.
If you’re like most passionate business owners, you started with a DIY website because it was fast, cheap, and gave you some sense of control. But here’s the problem: cheap websites cost more in the long run. In lost sales. In missed partnerships. In people clicking off because they don’t trust your brand or can’t even figure out what you do.
The Cost of Looking ‘Just Okay’
First impressions online happen in under 0.05 seconds (Stanford Web Credibility Research, 2022). If your site doesn’t immediately hook someone in, they’re gone. Worse? They’ll go to your competitor - whose site looks more legit, even if you offer a better service.
DIY sites often:
Load slowly
Aren’t mobile-optimised
Have broken layouts
Are confusing to navigate
Lack any real SEO strategy
Feel inconsistent or homemade
And all of that translates to one thing: a lack of trust.
You might think, “But I get a few inquiries here and there!” Sure. But are they the clients you actually want? The high-ticket, values-aligned ones who light you up and pay you what you’re worth?
What a Strategic Website Does Instead
A proper website isn’t just about “looking good.” It’s about converting. It’s about:
Clarifying your message
Positioning you as the go-to expert
Leading people to action
Building long-term trust and loyalty
That’s what Lucky Bones Web Design does. We don’t just make things look pretty, we build bold, high-converting sites that shout louder than your competition and work as hard as you do.
Fixing Your DIY Mistakes
Here’s what you can do right now:
Run a speed test on PageSpeed Insights
Test mobile responsiveness (try Responsinator)
Check if your H1, title tags, and meta descriptions are SEO-optimised
Get real feedback - not just from your mum or mates, but ideal clients
And when you’re ready to upgrade for real? Get in touch.



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